Best Customer Data Platforms (CDP) in India - Page 9

Salesforce Data Cloud serves as a real-time data platform aimed at consolidating and overseeing customer information from diverse sources within a business, facilitating a unified and thorough perspective of each client. This platform empowers organizations to gather, synchronize, and evaluate data in real time, thereby creating a complete 360-degree customer profile that can be utilized across various Salesforce applications, including Marketing Cloud, Sales Cloud, and Service Cloud. By merging data from both online and offline avenues, such as CRM data, transactional records, and external data sources, it fosters quicker and more personalized interactions with customers. Additionally, Salesforce Data Cloud is equipped with sophisticated AI tools and analytical features, enabling businesses to derive deeper insights into customer behavior and forecast future requirements. By centralizing and refining data for practical application, it enhances customer experiences, allows for targeted marketing efforts, and promotes effective, data-driven decisions throughout different departments. Ultimately, Salesforce Data Cloud not only streamlines data management but also plays a crucial role in helping organizations stay competitive in a rapidly evolving marketplace.

Create customer profiles that enhance real-time interactions by consolidating data from various channels into comprehensive customer and account profiles primed for activation at any moment, all while honoring customer preferences. Integrate and standardize both known and pseudonymous customer information from diverse online and offline sources to generate actionable B2B and B2C customer profiles in real-time. Ensure that enterprise teams and systems operate with uniform data for consistency. Gain a deeper understanding of customers across multiple devices to boost engagement levels. Utilize streaming data for immediate insights and to accelerate time-to-market. Optimize workflows and improve productivity with a user-friendly conversational AI Assistant that enables quick access to product details, issue resolution, and the acquisition of new knowledge. Enhance your efficiency in executing tasks, whether it involves analyzing data or grasping operational insights, making every interaction more impactful. By leveraging these tools, organizations can transform the way they connect with and serve their customers.

Panorama AI stands out as the sole Retail and Ecommerce Customer Intelligence Platform that empowers brands with the capabilities of a high-level enterprise data science team at a minimal cost, while reliably driving millions in revenue growth. This platform consolidates predictive intelligence into a single solution, eliminating the need for various tools scattered across different departments. Featuring proprietary AI prediction models specifically tailored to analyze the unique data of customers, Panorama AI integrates diverse systems to extract profound insights from previously unstructured and untapped customer information. Customers engage with your brand through various channels such as service calls, chats, product reviews, quizzes, and photo sharing, all of which are seamlessly connected within Panorama AI. This innovative platform allows brands to implement hyper-personalization strategies, streamline marketing expenditures, enhance inventory management practices, anticipate demand, and enrich product catalogs. Additionally, Panorama AI is uniquely crafted to embed AI-driven insights throughout the entire organization, ensuring every aspect of the business benefits from advanced analytics and informed decision-making.

FLYDE stands out as the most user-friendly AI-powered platform aimed at enhancing revenue and profit margins by streamlining customer data management for brands and retailers. By integrating all data sources, it delivers a comprehensive and real-time 360º perspective of the customer base, which leads to actionable insights. The platform utilizes proprietary AI/ML-driven predictive models that significantly boost customer retention and Customer Lifetime Value (CLTV) by 20%, improve lead-to-sales conversion rates, and elevate profits and Return on Advertising Spend (ROAS) by an impressive 43%. Key functionalities include 360º customer profiles, predictive behavioral models, and intelligent segmentation, all designed to refine each phase of the customer journey. With a rich history of over 15 years, FLYDE merges cutting-edge technology into a single cohesive platform, enabling businesses to seamlessly integrate and leverage both online and offline data. This strategy not only reduces churn and enhances customer retention but also paves the way for the creation of tailored marketing initiatives. By focusing on the unique needs of each customer, FLYDE empowers brands to deliver more effective and relevant marketing campaigns.

Audigent stands out as a premier platform focused on data activation, curation, and identity solutions. By utilizing innovative technology that emphasizes privacy-compliant first-party data, it significantly improves media addressability and monetization on a large scale, all while completely avoiding cookie reliance. As a pioneer among data curation platforms, Audigent utilizes its unique identity solution, Hadron ID™, to transform the programmatic advertising field. Its advanced offerings, including SmartPMP™ and ContextualPMP™, utilize artificial intelligence and machine learning to provide consumer-safe data bundled with high-quality inventory at scale. Recognized by some of the largest brands and global media agencies, Audigent manages over 100,000 campaigns each month. Its data solutions, which are verified and opt-in, are instrumental in generating revenue for prominent publishers and partners like Condé Nast, TransUnion, Warner Music Group, Penske, a360 Media, Fandom, and many others. This commitment to innovation and effectiveness solidifies Audigent's role as a key player in the evolving advertising ecosystem.

tritonX serves as a Customer Data Platform that consolidates all customer information into one cohesive system, allowing retailers to engage with shoppers across multiple channels, deliver tailored messages in a matter of seconds, and incentivize loyalty through an adaptive benefits system. Its five integral modules collaborate to enhance customer lifetime value and boost retention rates. With a foundation of 15 million active profiles and utilized by more than 125 professional omnichannel retailers, tritonX offers effortless access via API and web interfaces, alongside monthly data updates, real-time analytics, and a comprehensive 360° view of consumers. Retailers are empowered to track customer journeys, experiment with and refine strategies, assess pricing and loyalty results, and consistently enhance their performance using data-informed benchmarks, all while ensuring compliance with GDPR regulations. This platform's robust features make it an essential tool for retailers looking to thrive in today’s competitive marketplace.

Imagino is a customer engagement platform that prioritizes data, merging a contemporary customer data system with marketing activation features to assist businesses in harmonizing, enhancing, and utilizing their customer information instantly. It facilitates effortless data gathering and integration from various sources, reducing data transfers while providing high-quality, enriched information that presents a comprehensive customer profile encompassing behaviors, preferences, and previous interactions. The platform enables precise audience segmentation through sophisticated filtering, offers journey orchestration tools for crafting complete customer experiences, and employs AI-driven personalization across multiple channels, along with predictive analytics to assess and refine campaign effectiveness. Brands have flexibility with modular options, as they can choose to implement either or both of its key components, Elevate CDP—a nimble, real-time customer data platform without data duplication—and Engage Activation, which focuses on marketing activation while incorporating a built-in CDP for enhanced functionality. This versatility ensures that businesses can tailor their approach to best meet their unique needs and objectives.

Insider One serves as an AI-driven platform for customer engagement and omnichannel marketing, seamlessly integrating customer data, personalization, predictive intelligence, and journey orchestration into one cohesive system. This allows marketing teams to provide immediate and tailored experiences across various channels, including web, app, email, SMS, WhatsApp, push notifications, and site search, all without the need to toggle between different tools. By analyzing customer behavior, it can foresee interests and subsequent actions, which empowers marketers to accurately segment their audiences, initiate automated journeys, and enhance campaigns using real-time AI that predicts needs while boosting engagement and conversion rates. Additionally, the platform features a built-in Customer Data Platform (CDP) that integrates data from over 100 connectors, forming unified customer profiles for customized messaging and insightful recommendations. Users are equipped to craft and automate interconnected experiences using a visual canvas that incorporates triggers and conditions, allowing for A/B testing and the initiation of personalized interactions, thus enhancing overall marketing effectiveness. Moreover, Insider One's adaptability ensures that it can evolve alongside changing customer preferences, further solidifying its value in the dynamic landscape of digital marketing.

Wyng is a leading Privacy-First Marketing Platform. Wyng is built on a privacy-by-design API and zero-party data API. It makes it easy for brands and enterprises to deliver customer experiences which are always relevant, welcome, and compliant. Wyng is used by more than 250 brands and businesses to build trusting relationships with their customers. Create your own custom interaction or choose from dozens Wyng templates to engage customers, collect data and build trust. More relevant, engaging experiences increase conversion, collect data, build loyalty and increase purchases. Create world-class experiences with your brand in minutes. Instantly personalize and gain insights using accurate, clear zero-party data. Consent-driven, zero-party data produces better results without privacy concerns. Wyng services will help you accelerate your team and use flexible enterprise-grade tools that can keep up with the pace of the market.

Integrate with downstream applications to maximize the value of your data investments. You can save time and drive more value while supporting marketing. No-code tools allow you to work faster and enable personalization, complex experimentation and the delivery of connected customer experience across any channel. We were purpose-built to deliver results. Marketers can automate highly personalized experiences by combining data and cross-channel orchestration on a single platform. ASOS combines the data flexibility of a CDP and the ease of integration with orchestration capabilities to deliver timely, relevant messages. Combine the CDP's data flexibility with ease of integration with orchestration capabilities to create a seamless customer experience that connects.

Monetate offers a comprehensive personalization platform designed to help businesses enhance their understanding of customer behavior and create captivating interactions at every digital touchpoint. Recognized within the industry, it stands out as the leading Personalization Provider for the Top 1000 E-Retailers, and it has also garnered three TrustRadius Top Rated Awards, affirming customer satisfaction. With more than 14 years of expertise in personalization, Monetate consistently demonstrates its ability to generate tangible ROI. Users can craft engaging experiences with the backing of skilled professionals, established strategies, and actionable insights. By utilizing advanced A/B testing and AI-driven personalization techniques, Monetate leverages patented technology to create meaningful, tailored experiences that boost customer engagement, increase conversions, and enhance lifetime value. Furthermore, its user-friendly WYSIWYG interface allows business users to implement personalized experiences swiftly and effortlessly, ensuring that they can adapt to customer needs in real time. This streamlined approach empowers organizations to stay ahead in a competitive market by delivering what customers truly desire.

Transforming anonymous site visitors into dedicated patrons is essential for businesses. By providing smooth interactions, fostering trust, and creating tailored digital experiences, companies can effectively engage with their clientele, partners, and customers alike. Enhance the B2C engagement process by ensuring that new and returning customers are easily identified and provided with relevant experiences through SAP Customer Identity and Access Management solutions. Quickly onboard users with a straightforward registration process and enhance personal interactions using social login functionalities. Strengthen omnichannel strategies with robust capabilities like single sign-on, SAML 2.0, and Open ID Connect to ensure secure data sharing and authentication. Close data gaps by developing unified customer profiles, allowing for the delivery of trustworthy and personalized experiences. Furthermore, expedite the market launch of new services, streamline the management of identity lifecycles, and mitigate potential risks with SAP Customer Identity and Access Management solutions tailored specifically for B2B environments. By integrating these solutions, businesses not only enhance customer satisfaction but also significantly improve their overall operational efficiency.

Optimove, the most trusted Relationship Marketing Hub, empowers CRM Marketers to manage large-scale customer-driven journeys. Optimove automatically uncovers customer engagement opportunities and orchestrates self-optimizing customer experiences. It also accurately measures the incremental effect of all marketing interactions. Optimove helps brands like Penn National, JD Sports and Dollar Shave Club increase customer loyalty, retention and lifetime value.

For genuine digital transformation to occur, it is crucial that your marketing data is not only reliable but also actionable, allowing you to connect with customers in a meaningful way through tailored experiences that enhance customer lifetime value. By offering personalized interactions, seamless cross-channel messaging, and loyalty initiatives, you can significantly enrich your relationships with customers. Marigold Engage+ (previously known as Cheetah Digital) equips marketers with the tools needed to swiftly scale operations and address the demands of today's consumers. As the urgency for digital transformation continues to rise, acquiring new capabilities to adapt to shifting expectations becomes essential. Marigold Engage+ facilitates this transition efficiently by delivering the integrated technology and services necessary for fostering enduring, profitable, and mutually beneficial customer relationships. With our platform, you can uncover new opportunities, create targeted audience segments, and manage data through real-time interaction strategies. Transform your marketing initiatives into a dynamic consumer database by crafting engaging experiences that successfully turn the unknown into the known, ensuring you stay ahead in a rapidly evolving market. Additionally, this approach not only drives immediate results but also sets the foundation for long-term success and customer loyalty.

Develop marketing experiences that resonate with your customers. Ometria, the customer data and marketing platform tailored for retail, leverages AI-driven insights and cross-channel marketing strategies. This platform empowers marketers to craft personalized journeys for every customer. By consolidating data from various customer interactions, Ometria establishes a comprehensive profile for each shopper. The intelligent system analyzes consumer behavior, delivering actionable insights that can be seamlessly integrated into your marketing efforts. With Ometria, you can design customized marketing experiences across all significant channels and interaction points. We understand the challenges you face with outdated technology that lacks the capability to provide uniquely tailored experiences for each customer. Predicting individual customer preferences can be daunting, and scaling campaigns that cater to those preferences even more so. Ometria not only replaces your current Email Service Provider but also enhances your marketing capabilities, enabling you to craft unforgettable customer experiences. Embrace the future of marketing with Ometria and transform the way you connect with your audience.

Planhat is a Customer Success Platform that makes Customer Success easy. Planhat is beautiful and simple to use. It can help you reduce churn and upsell more, increase user engagement, and maximize the lifetime value your customers. Planhat is designed for everyone, from the CS rep to C-Suite. It offers all the functionality and features that you would expect from a modern Customer Success Platform. The difference is in how easy it is to use and how simple it is to implement.

Vericast utilizes an exceptionally adaptable customer data platform that seamlessly integrates with your current systems, merges perspectives and insights from various vendors, and optimizes your data and insight processes. This allows you to focus more on understanding, reaching, and engaging your customers, rather than expending effort on data management. This technology is foundational for our ongoing innovations as we strive to forge meaningful relationships between businesses and their clientele. By consolidating data from all available sources, we ensure that it is accurate, up-to-date, and reliable. Consequently, you can achieve a comprehensive and precise understanding of your customers with significantly reduced effort. Vericast is designed to future-proof your technology framework, facilitating effortless integration of systems. You can retain the tools you cherish, phase out those you deem unnecessary, and maintain uninterrupted access to essential data and insights. In addition, NXTDRIVE introduces a myriad of new opportunities for harnessing and leveraging your customer data effectively.

SaaS platform that offers 70+ Customer Experience-Flows for CRM and Marketing to mid-sized businesses and enterprises. We help you generate revenue at every touch point of your customer journey. All our CX-flows are ready-to-go so you don’t have to wait for IT or Implementation Partners’ to shine as a marketer. Manage Audiences and manage Engagement Programs, Member/get-Member, Loyalty Programmes, Discount Schemes VIP Clubs Advocacy Engines, Look at-Me Programs and many more. Your customers will be more satisfied with your customer service. Before the rest.

Take control of your entire content lifecycle with Sitecore Content Hub, which offers a comprehensive solution for managing every facet of your marketing content across various channels. This integrated platform provides a centralized location for all your digital assets, media, product information, and other content types. Maximize the power of personalization while effectively managing the content that drives it. Utilize advanced artificial intelligence (AI) and machine learning for efficient content tagging and classification. The system works seamlessly with Sitecore's CMS and commerce solutions, ensuring a smooth user experience. You can plan, schedule, and streamline your content production process through a well-structured methodology. Say goodbye to the hassle of searching through numerous systems to locate the materials you need. Instead, consolidate all your marketing resources within a digital asset management (DAM) solution that perfectly integrates with your CMS. While a robust content management system (CMS) is essential, Sitecore® Experience Platform™ (XP) elevates your capabilities further by incorporating customer data, analytics, and marketing automation tools. This allows you to guide customers along their journey with tailored content that meets their unique needs and preferences, enhancing their overall experience. With these powerful tools at your disposal, your marketing efforts will become more efficient and impactful than ever before.

Gain a comprehensive understanding of your clientele and harness the capabilities of sandsiv+ throughout your company. Simplify your operations with a holistic solution that empowers every department to gather customer insights from any location at any time, fostering in-depth, real-time analytics that drive innovation within your business practices. By integrating customer feedback with operational enhancements, unify all your data to produce insightful analyses and predictions that will inform your strategic development. Centralize all customer information in one platform for a thorough perspective on feedback, encompassing surveys, social media interactions, blog discussions, contact center communications, emails, and reviews. Uncover valuable insights and ensure accessibility for all staff by equipping them with tools for predictive and prescriptive analytics. Effectively manage your data to derive insights and implement a responsive system, fostering an internal feedback loop strategy while instigating systemic transformations. Ultimately, this approach will enable your organization to adapt and thrive in changing market conditions.

V12 introduces an innovative marketing approach that integrates data, technology, and analytics to achieve faster outcomes. Each day, consumers generate vast amounts of data as they engage with various channels and devices. However, this information remains scattered across multiple systems and marketing platforms, making it difficult to understand customer behavior fully. The V12 Customer Data Platform (CDP) consolidates all these diverse data sources and combines them with our extensive collection of top-tier third-party data assets, resulting in a comprehensive view of each customer. With this newfound understanding, businesses can gain deeper insights into their customers and craft cohesive customer journeys tailored to their preferences, regardless of where or when they shop. By leveraging a multitude of offline and online data sources, advanced technology and analytics, along with our unique data methodology, we enable businesses to connect with potential consumers actively seeking the products and services they offer, based on their browsing habits, website interactions, and significant life events. Consequently, this powerful synergy not only enhances customer engagement but also fosters long-term loyalty and satisfaction.

Zeta Global operates as a marketing technology firm that leverages a substantial data set comprising over 2.4 billion identities, utilizing AI-driven insights to discern consumer intent, enhance user experiences, and foster customer growth and retention. It offers a comprehensive toolkit for marketers, addressing every phase from customer acquisition to ongoing engagement. By identifying target audiences and crafting tailored experiences across multiple channels, Zeta enables real-time personalization at an extensive scale, leading to exceptional results. The Zeta Marketing Platform delivers an instantaneous overview of both prospects and existing customers, harnessing AI to provide deep and wide-ranging personalization across all platforms. With a unique blend of capabilities, Zeta has supported brand growth for more than ten years, continuously adapting to meet the evolving needs of the marketplace. This commitment to innovation and effectiveness sets Zeta apart in a competitive landscape.

D&B Lattice, previously known as Lattice Engines, emphasizes that Account-Based Marketing (ABM) programs necessitate the ability to gather and organize comprehensive data, effectively categorizing it by account, buying center, and contact hierarchies. This capability empowers teams to design focused campaigns that resonate with both prospects and existing customers in a significant manner. Marketers increasingly rely on AI to forecast potential buyers, the products they might purchase, and the timing of those purchases. This approach extends beyond merely scoring accounts; it also involves recognizing the formation of buying committees, evaluating the stage of the purchasing process, and providing the most suitable offers. Campaigns tailored to individual preferences experience engagement rates that are double and closing rates that are triple those of standard campaigns. Leveraging AI-driven insights enables the creation of targeted messaging for each persona level within key accounts, facilitating activation across multiple channels. It is essential for the success of any ABM initiative that customer information is protected and managed responsibly, requiring a thorough review of the policies of all technological solutions to ensure compliance with GDPR and other relevant regulations. Moreover, maintaining rigorous data security practices fosters trust among clients and enhances the overall effectiveness of marketing efforts.

Tealium Customer Data hub is an advanced platform that unifies, manages, and activates customer data across multiple touchpoints and channels. It allows businesses to create a real-time, cohesive view of their customers by integrating data from mobile apps, websites, and other digital sources. This centralized data center empowers organizations to deliver customized experiences, optimize marketing strategy, and enhance customer interaction. Tealium Customer Data Hub offers robust features such as data collection, audience segmentation and real-time orchestration of data. This allows businesses to transform raw data into actionable insight, driving more effective interactions with customers and improved business outcomes.

Skyfii IO Platform integrates data intelligence and marketing tools to improve visitor experience by better understanding behavior. Skyfii IO integrates with a variety of digital and physical data sources to give businesses a better understanding of their visitors and allows them to reach them with personalized content across all channels. Guest WiFi - Create a strong customer base and deliver engaging experiences via your WiFi captive portals IO Engage – Automated, data-driven digital marketing suite. Whether you are at your venue or outside, deliver highly targeted multichannel campaigns to your visitors. Engage your visitors via WiFi portals, SMS and Email, as well as Mobile Apps. IO Insight – Combine data from multiple sources to understand visitor behavior and movement.